EN
Rebalancing of the market
Over the previous 2 years, the demand for real estate has surged, generating a record number of transactions across Europe. Combined with low interest rates, this has put home sellers in a favourable position, needing little effort to attract (hungry) buyers. But today’s unfavourable macroeconomic context is now rebalancing the market back to its pre-pandemic levels. Although a portion of transactions are still taking place, inflation and recent interest rate spikes have lowered the appetite of buyers. This leads to uncertainty amongst sellers about whether the time is right to put their house on the market, unsure if they will get an attractive offer putting real estate agents at risk.
The return of the buyer experience
Recent research we did revealed that a staggering 88% of properties listed by agents on the main property portals in France and Belgium are still not leveraging modern buyer-friendly technologies beyond regular photography. These include 360° interactive tours, schematic 2D floor plans (<10% of listings), or even property videos (<1% of listings).
“For years the experience for home seekers has been neglected,” says Thomas Lepelaars co-founder & CEO of Nodalview. ”Complex market conditions make it more important than ever for real estate professionals to prove they can successfully attract and find the right buyers, especially in an evolving digital world”. The demanding context is requiring agents to double down their efforts to successfully market properties online and source qualified leads. This shift of power is putting the home-buying experience back in the focus of agents which presents a unique opportunity!
![](https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-5.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=535&ixlib=php-3.3.1&q=82&usm=20&w=1024&s=269bb9673f7441f14363567de3755711 1024w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-5.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=401&ixlib=php-3.3.1&q=60&usm=20&w=768&s=3a1ba06c4d581f55e241ad1429e30411 768w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-5.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=334&ixlib=php-3.3.1&q=60&usm=20&w=640&s=959794e019886286cd39162b2fe92f9d 640w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-5.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=297&ixlib=php-3.3.1&q=60&w=568&s=26df64bf3684eb75ffd5baefddd872b8 568w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-5.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=594&ixlib=php-3.3.1&q=45&usm=20&w=1136&s=02233b3d9c22e4856c8dc6f7799c305b 1136w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-5.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=196&ixlib=php-3.3.1&q=60&w=375&s=93f935322e1a733e507f49d0ea9dd22a 375w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-5.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=392&ixlib=php-3.3.1&q=45&usm=20&w=750&s=dbfae7248070dfce6bdcc10126b1bf25 750w)
Supporting agents to maximise property value and modernise the transaction
One of the unique aspects of our platform, is that it leverages regular smartphones, transforming them into a visual marketing powerhouse to give you full autonomy and endless possibilities to make properties stand out. Advertise properties effectively with amazing AI-powered photos, immersive 360° virtual tours, catchy videos, and schematic 2D floor plans guaranteeing maximum visibility as buyers become less abundant.
Our platform also delivers an innovative sales enablement solution allowing you to engage with potential leads in a modern way reusing those high-quality visual assets. Connect with leads and guide them through multiple properties remotely. Fully immerse potential buyers with a 360° filter and present properties that best match the research criteria of your prospect and build a human interaction early on all while calibrating their interest. This ultimately saves valuable time - allowing you to reserve in-person viewings for the most interested leads. This guarantees a convenient and successful transaction for homeowners bringing them the best potential buyers.
Nodalview's latest innovation gives you greater visibility for listings by leveraging more online channels and generating leads directly from social media platforms. This transforms every estate agent into a digital marketeer helping you to create and publish automatic posts and monitor lead generation - essentially making it easier to attract and engage with the wide pool of potential online customers on those platforms.
![](https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-1.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=536&ixlib=php-3.3.1&q=82&usm=20&w=1024&s=e4ced64a23e19a6bbb408485e793ed14 1024w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-1.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=402&ixlib=php-3.3.1&q=60&usm=20&w=768&s=ac41c0aa73040c3d4ed09d4777858205 768w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-1.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=335&ixlib=php-3.3.1&q=60&usm=20&w=640&s=f98744c8096f6d9346d8627a523a0346 640w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-1.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=297&ixlib=php-3.3.1&q=60&w=568&s=7eac2fd6a9d613b768d4908afaa7dce8 568w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-1.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=595&ixlib=php-3.3.1&q=45&usm=20&w=1136&s=e798e09f1846394bf345e85f0f06e7dc 1136w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-1.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=196&ixlib=php-3.3.1&q=60&w=375&s=f829efcb0275bf7f01824c52c4ee2912 375w, https://nodalview-prod.imgix.net/assets/default/LKDIN-FB-1.png?auto=format&crop=focalpoint&domain=nodalview-prod.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=392&ixlib=php-3.3.1&q=45&usm=20&w=750&s=e74ebda8f9fdf0e3cb7b73d6f7042a3c 750w)
New funding
Despite a challenging market, we closed a €4M funding round bringing our total investment to date to over €10M. Existing backers PROfounders Capital, Kfund & Volta Ventures all participated in the round as well as new investor finance&invest.brussels.
“Nodalview caught our attention as we believe it holds the potential to drive modernisation of the home buying experience, ultimately leading to less friction in this multi-billion industry that touches nearly every citizen” - Antoine Kuypers, finance&invest.brussels.
Nodalview’s technology has already helped over 1.000.000 properties stand out online and is used by agents in over 30 countries. We will continue to expand in our core markets while continuing to broaden our product within the real estate value chain.
“We’ve seen the real estate industry evolve to a more digitised and connected ecosystem. Expectations for customer experience are high and that will only increase in the future. We continue to believe that finding a place to call home is an important step in everyone's life and we are excited to continue to support estate agents to make that experience better and easier for everyone”. Thomas Lepelaars - Co-founder & CEO
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